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  • TAKEO POSTER COLLECTION Best Selection 13
    Transition of Constructive Posters—Construction and Destruction: 1970–1990

The TAKEO Poster Collection dates from 1997, when TAKEO acquired the Reinhold-Brown Gallery
New York Poster Collection as part of its centennial project. The Collection is entrusted to Tama Art University,
where TAKEO conducts joint research with the university’s Department of Graphic Design.
Research has been conducted on the collection since 1998.
 
The results of joint research with Tama Art University are presented in the exhibition,
TAKEO POSTER COLLECTION Best Selection 13, Transition of Constructive Posters—Construction and Destruction: 1970–1990,
at Tama Art University Art-Theque on the first floor of Tama Art University’s Hachioji Campus.
This is an excellent opportunity to examine posters from this era.

TAKEO POSTER COLLECTION Best Selection 13
Transition of Constructive Posters—Construction and Destruction: 1970–1990



Dates: June 1st, 2019 (Sat.) - June 19th, 2019 (Wed.) closed on Saturday
    10:00-17:30
Venue: Tama Art University Art-Theque
    2-1723 Yarimizu Hachioji, Tokyo 192-0394  map
Admission: Free

Producer: Tama Art University
Sponsorship: TAKEO Co., Ltd.
Organizer: Poster Collaborative Research Project


The 13th TAKEO POSTER COLLECTION Best Selection exhibition focuses mainly
on posters from the 1970s and 1990s that demonstrate new aspects of constructive posters.
 
Desktop publishing environments, which became widespread starting in the mid-1980s,
resulted in major changes in the printing industry. Young designers who studied Swiss typography
in the 1960s and 1970s eagerly adopted this technological innovation, developing graphic art using
intuitive graphical user interfaces (GUIs) that allowed them to create layouts freely, cutting or overlapping
characters and images on screen, while using as their foundation the grid system and sans-serif typefaces
that are the basis of constructive graphics.

An overview of this trend, called New Wave typography, is provided through posters by Wolfgang Weingart,
Willi Kunz, April Greiman, Jean Benoît-Lévy, and Odermatt & Tissi.
——Poster Collaborative Research Project

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