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  • [MIHONCHO HONTEN] Mermaid Wave

Dates: March 9th, 2020 (Mon.) - April 10th, 2020 (Fri.)
Open hours: 11: 00 - 19: 00   From April 1 until 18:00
Except: Saturdays, Sundays, official holidays

For over half a century, since its launch in 1956, MERMAID has been a popular fine paper.
This line of fine paper characterized by a rippling texture has now been augmented with rich,
modern-day colors and new thicknesses that can be used for folding cartons and similar applications.
The Mermaid Wave exhibition, directed by Akiko Sekimoto, presents the newly expanded appeal
and attraction of MERMAID. Come and feel for yourself the new ripples that MERMAID is making.

Organizer: TAKEO Co., Ltd.
Art direction: Akiko Sekimoto
Cooperation: Tokushu Tokai Paper Co., Ltd., Taiyo Printing Co., Ltd.
Additional venues: TAKEO Co., Ltd. Yodoyabashi MIHONCHO
  Yodoyabashi odona 1F, 4-1-1 Imabashi, Chuo-ku, Osaka-shi, Osaka map
  Tel. (+81)6-6232-2240
  Open hours: 11:00-18:00
  *Please refer to Yodoyabashi odona website for details.
  TAKEO Co., Ltd. Fukuoka MIHONCHO (TAKEO Co., Ltd. Fukuoka Branch)
  1-9-20 Yutaka, Hakata-ku, Fukuoka-shi, Fukuoka 812-0042   map
  Tel. (+81)92-411-4531
  Open hours: 9:00-17:30
  Except: Saturdays, Sundays, and official holidays
Profile: Akiko Sekimoto
  Art director and graphic designer
  Sekimoto leverages graphic design to provide direction for everything
required for the launch and growth of brands, shops, and products,
including logo design, package design, product development,
shop design, and sales promotion tool design. Significant clients
include KINARI Inc. (Soka Mocka), Kanro Co., Ltd. (Hitotubu Kanro),
the Kyoto dyer’s brand Shirushizome Sugishita, Mitsubishi Ichigokan
Museum, Nakagawa Masashichi Shoten Co., Ltd., Tokyo Midtown,
and TAKEO. Her numerous awards received throughout the world
include the ADC Award, JAGDA New Designer Award, CS Design
Award (Semi Grand Prix), and Red Dot Award. Sekimoto graduated
in design from Tokyo University of the Arts and gained a masters
from the same university, then worked for DRAFT Inc. before
establishing HIDAMARI Ltd.
photograph: Kohei Yamamoto
  * The “Kami to Gurafikku Dezain” (Paper and graphic design) talk
originally scheduled for March 25 has been cancelled due to the situation
with the novel coronavirus (COVID-19), the need to prioritize the health
and safety of visitors and people involved in the event, and with the aim
of preventing the further spread of the disease. We apologize for any
inconvenience this cancellation may cause and ask for your understanding.


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