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  • [Tama Art University Art-Theque] TAKEO POSTER COLLECTION BEST SELECTION 14
    Constructive Poster and Typeface Exhibition

The TAKEO Poster Collection began in 1997, when TAKEO acquired
the Reinhold-Brown Gallery New York Poster Collection as part of its centennial project.
The Collection is entrusted to Tama Art University,
where TAKEO conducts joint research with the university’s Department of Graphic Design.
Research has been conducted on the collection since 1998.

The results of joint research with Tama Art University are presented in an exhibition,
THE TAKEO POSTER COLLECTION Best Selection 14, Constructive Poster and Typeface Exhibition,
at Tama Art University Art-Theque
on the first floor of Tama Art University’s Hachioji Campus.
This is an excellent opportunity to examine posters from this era.

Constructive Poster and Typeface Exhibition

Dates: April 5th, 2022 (Tue.) - April 19th, 2022 (Tue.) closed on Sunday
Venue: Tama Art University Art-Theque
    2-1723 Yarimizu Hachioji, Tokyo 192-0394  map
Admission: Free

Producer: Tama Art University
Sponsorship: TAKEO Co., Ltd.
Organizer: Poster Collaborative Research Project

The 14th TAKEO POSTER COLLECTION Best Selection exhibition focuses on the relationship between the geometric constructive design that emerged in Europe in the 1920s and typefaces. Certain typefaces played a very big role in visual communication in posters. This is because, rather than simply conveying textual information, the typefaces influence the impression the information makes by shaping the form that the text takes. Examining constructive posters produced between the 1920s and the 1990s, this exhibition explores the relationship between their appearance, concepts, and historical transformations and typefaces, focusing on four typefaces used by many designers throughout different eras—Akzidenz-Grotesk, Futura, Helvetica, and Univers. Explore the diverse relationships between typefaces and poster media that instantly and simultaneously convey information and impressions in public spaces through the simple expedient of a single sheet of large format paper that can be displayed either indoors or on street-corners.

——Poster Collaborative Research Project

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