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  • [Aoyama MIHONCHO] Showcase
    "AOYAMA CREATORS STOCK 21 Norito Shinmura Exhibition--PAPER NET"

Graphic designer Norito Shinmura features in the 21st installment of our series of solo exhibits of
graphic designers for Aoyama MIHONCHO's showcase.


[Aoyama MIHONCHO] Showcase
"AOYAMA CREATORS STOCK 21 Norito Shinmura Exhibition--PAPER NET"


November 1st, 2022 (Tue.) – November 2nd, 2022 (Fri.)
Except: Saturdays, Sundays, and official holidays
Open hours: 10:00-18:00
(Business hours will be shortened to 10:00-17:00 on Friday, November 25.)

Posters I made for Shinmura Fisheries in 2019 depicted octopuses and salt-water eels in nets.
For this exhibition, I aimed to create a three-dimensional version of these posters.
Nets are some of my favorite motifs. I have photographed stingrays swimming in the water with nets,
and I have used nets as design patterns on shopping bags. Since nets are important for fishing,
fishermen make sure to mend and repair them after the catch if they have been ripped.
It may be my memories about nets and fishing that are the reason I am so fond of nets.
For this show, I decided to reproduce nets with paper. I used MERMAID to create the nets
I made using laser cutting. I also created octopuses and salt-water eels using FINE FLUTE
materials to swim within the nets. I hope you enjoy these paper nets that are delicate,
unlike real fishermen’s nets. (Norito Shinmura)


Norito Shinmura
 
Born in Yamaguchi Prefecture in 1960 and raised as the youngest of eight children in a family
of fishermen. Decided to become a designer thanks to becoming enthralled by the beauty of
posters as a child in his fourth-grade elementary class, which was taught by a new teacher
at the school, Noriyuki Ito . Graduated from Osaka Designers' College. After tenure at Shin
Matsunaga Design and the advertising agency I&S/BBDO, established Shinmura Design Office
in 1995. Major projects include those for Shiseido, MUJI, Sapporo Breweries, SSP Co., Ltd.,
Kadokawa Shoten Publishing, Shinmura Fisheries, and the Tokyo 2020 Bid Committee .
Major awards include the JAGDA New Designer Award, Mainichi Advertising Design Award
Grand Prize, Environmental Advertisement Concours Grand Prize, NY ADC Silver and Bronze
Prizes, International Biennial of Graphic Design Brno Gold Prize, Bronze Prize at the International
Poster Triennial in Toyama, Silver Prize at the International Poster Biennale in Warsaw, Ningbo
International Poster Biennial Gold Prize, and Tokyo ADC Award. Shinmura is a member of JAGDA and Tokyo ADC.

 
Venue / Contact info:
Place Aoyama Bldg. 1F,
4-2-5 Shibuya, Tokyo map
Tel. 03-3409-8931
 

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